Box dye refers to any and all hair color you can buy without a professional license. Yes you read that correctly. Everything from grocery store hair dye kits to beauty supply chain tubes of color are considered box dye. If you can buy it yourself, you really shouldn't use it on yourself.

They typically contain high amounts of ammonia, PPDs, nitro dyes, metallic salts, and even unclean henna. These are harsh chemicals that can be extremely damaging to the hair as well as cause reactions to sensitive skin and allergies.

So i suggest you go with Garnier Olia, Clairol Natural Instincts, Revlon Colorsilk Beautiful Color, and Maddison Reed Radiant Hair Color Kit as they are all ammonia free, which means it will do less damage to your hair.

On most heads of hair, that would mean getting a good 6-8 weeks between touch-ups – but sometimes, even with permanent dye, colour fade can happen within a few weeks. Why does this happen? Typically, hair dyes are water soluble. When you wash your hair, the dye molecules simply dissolve and your new colour rinses away.